IDS Toronto - Interior Design Show

JANUARY 23-26, 2025

Metro Toronto Convention Centre North Building

Melissa Van Loon
Co-founder and Marketing & Operations Specialist at WORKBENCH
Speaker

Profile

Melissa Van Loon is a co-founder and marketing & operations specialist at WORKBENCH, a company that specializes in providing expertise in marketing and operations within the Interior Design + Architecture industries. With 20 years of experience in these fields, Melissa has held senior management positions with notable firms such as II BY IV Design, MackayWong, and Powell & Bonnell.


Melissa's career journey began in the travel industry in the 1990s when she opened the first stores for Flight Centre in Canada. Over nearly a decade, she played a crucial role in expanding Flight Centre's global presence. During her time there, she gained valuable experience in business operations, marketing, and new business development.

Following her successful career in the travel industry, Melissa shifted her focus to the field of interior design. While she is not a designer herself, Melissa possesses expertise in marketing and operations, offering a unique perspective to creative businesses. She leveraged her experience from running and marketing retail businesses and applied those successes to the world of interior design.


Melissa Van Loon's career trajectory demonstrates her adaptability and her ability to contribute to various industries by providing strategic insights and expertise in marketing and operations. Her role as a co-founder of WORKBENCH further underscores her commitment to helping creative businesses thrive in the competitive marketplace.

Agenda Sessions

  • F01: From Design to Headline: Mastering the Art of Getting Published in the Media

    09:00